peacefulfish, Centre de Desenvolupament Audiovisual (CDA) & Catalan Films & TV, Barcelona Activa, Mobile Entertainment and fishtank
present
GLOBAL MOBILE CONTENT FINANCING 2006
Financing content for the mobile industry
Barcelona Activa
Agència de Desenvolupament Local de l'Ajuntament de Barcelona
Carrer de la Llacuna 162
08018 Barcelona
FEBRUARY 17th 2006
1000 – 1800
Post 3GSM Congress
supported by
AGENDA
GLOBAL MOBILE CONTENT 2006
Financing content for the mobile industry
1000-1030 REGISTRATION AND COFFEE
1030-1045 WELCOME
- Maravillas Rojo, President Barcelona Activa; Councillor for Employment and Innovation, Barcelona City Council, Spain
- Carme Ponte Cerezo, Head of the Audiovisual Department of the Catalan Institute for the Cultural Industries, Spain
1045-1100 KEYNOTES
- Tim Green, Editor Mobile Entertainment, UK
- Patrick Parodi, Chairman, Mobile Entertainment Forum; Head of Mobile Video & Music, Alcatel, France
- Pierre Pleven, Consultant NPA Conseil, France
presentation on "Mobile video content : benchmark of new formats and integration" download presentation
1100-1200 PANEL I: Content
What are the current crossings between traditional audiovisual media and portable content?
Input: to be confirmed
Panel Chairman: Pere Roca, director, CDA
Discussion (from left to right)
- Pere Roca, director, CDA, Spain
- Raquel Navarro, Barcelona Media, Innovation Centre, Spain
download presentation
- Thomas Richter, Director of Content Sourcing, Jamba, Germany
- Eric Hobson, President & General Manager, MFORMA Europe, UK
- Bruno Smadja, CEO, Mobile Film Festival, France
- Fabio Fabbi, Head of Strategic Marketing and Communication, Cinecitta’ Holding, Italy
- Hugh Welchman, Producer, Breakthru Films, UK

1200-1230 COFFEE BREAK
1230-1330 PANEL II: FINANCING FOR MOBILE CONTENT
What are the financing opportunities to develop unique and genuine mobile content?
Input: Carme Ponte Cerezo, Head of the Audiovisual Department of the Catalan Institute for the Cultural Industries, Spain
Pocket Shorts case study, UK download presentation
Panel Chairman: Tim Green, Editor Mobile Entertainment, UK
Discussion (from left to right)
- Tim Green, Editor Mobile Entertainment, UK
- Thierry Baujard, CEO Peacefulfish, Germany
- Carme Ponte Cerezo, Head of the Audiovisual Department of the Catalan Institute for the Cultural Industries, Spain
- Marc Lloveras, Head of Financial Programs, CIDEM; General Manager, Invertec, Spain
- Mike Short, VP Research and Development, O2, UK
- Hans Spielthenner, Managing Director, ohm:tv gmbh, Spain

1330-1530 LUNCH BREAK sponsored by CDA und Catalan Films & TV


1530-1630 PANEL III: THE ROLE OF MOBILE CONTENT IN MARKETING
How can content play a role in efficient marketing campaigns?
Input: Pamir Gelenbe, VP Sales and Strategy, Flytxt, UK
Panel Chairman: Remi Maddens, Fish Tank
Disscusion (from left to right)
- Rudy De Waele, Mobile Branding & Marketing, Randome One, Spain
download presentation
- Remi Maddens, Fish Tank, Belgium
- Alvaro Rebollo, International Content Director, Arena Mobile, Spain
- Patrick Parodi, Chairman, Mobile Entertainment Forum; Head of Mobile Video & Music, Alcatel, France

1630-1645 CHAIRMAN’S WRAP UP
1645-1800 HAPPY HOUR 
Click here to download the agenda
REGISTRATION
Admission fee:
75 EUR or 51 GBP (approx. 89 USD - December 2005)
In addition:
5% OFF for peacefulfish Regular Members
10% OFF for Premium Members
partner code
If you have any question about this payment process, don't hesitate to contact us at contact@peacefulfish.com or call us at our headquarters in Berlin: +49 30 86 391 291.